Senior Digital Marketing Expert - Delhi

Scholar Academia is seeking an experienced Senior Digital Marketing Expert to join our team in Okhla, Jamia Nagar, Delhi on a full-time basis. We need a performance-driven professional with over 6 years of background to scale our campaigns and deliver strong ROI.

Core Responsibilities:

• Plan, execute, and optimize high-converting campaigns across Meta Ads (Facebook & Instagram).
• Manage and scale Google Ads channels covering Search, Display, Shopping, and YouTube.
• Develop and implement comprehensive SEO strategies spanning on-page, off-page, technical, and content aspects.
• Track, analyze, and report on campaign performance metrics with a core focus on ROI and conversions.
• Set up robust tracking systems using Google Analytics and conversion tracking tools.
• Continuously test and iterate campaigns to maximize overall marketing effectiveness.

Requirements & Skills:

• 6+ years of hands-on digital marketing expertise.
• Expert-level proficiency in Meta Ads and Google Ads management.
• Strong grasp of SEO algorithms and digital marketing best practices.
• Familiarity with modern analytics, attribution models, and reporting dashboards.
• Analytical mindset with independent problem-solving capabilities.